Free web design proposal template (PDF and Word).
A proposal for a website project that a client can say yes to: what is included, what each package costs, when it goes live and what you need from them. Fill in the brackets, delete the guidance and send it.
Free, no email needed. 7 pages, in English. Updated .
![First page of the web design proposal template: a "Website Proposal for [Client business name]" header with prepared for, prepared by, date and valid-until lines, then the "What this project is" and "Scope" sections.](/images/templates/web-design-proposal-template-page-1.webp)
What is inside the template
8 sections, in the order a client reads them, each with short guidance you delete before sending.
What this project is
Two or three sentences in the client’s own words: what the site is for, who it is for and how you will both know it worked.
Saklaw
The pages included, what every package covers, and exactly what one revision round means, so the project cannot quietly grow.
Packages
Three options that differ by pages, rounds and extras, not only by price, plus optional add-ons and the one you recommend.
Timeline
Dates for your side and the client’s side, with a line that moves launch if copy, photos or feedback arrive late.
Price and payment terms
The fixed fee, a deposit on acceptance, an optional milestone, the balance before launch, ownership and third-party costs.
What is not included, and change requests
What sits outside the fee, and how extra pages or rounds get a short written quote before any work starts.
What we need from you
One person who gives final feedback, plus deadlines for copy, brand files, photos and logins.
Pagtanggap
Package and add-ons chosen, a signature or typed name, and the deposit that books the start date.
Plus a filled-in example
The same proposal completed for a fictional dental practice: a six-page Webflow site, three packages from $3,200 to $6,900, a 50% deposit and a dated four-week timeline. Use it to see what “specific” looks like; your numbers will differ.
Paano gamitin ito
- Download the PDF to read it, or the Word file to edit it. The Word file also opens in Google Docs and Pages.
- Replace every [bracket] with your project’s details and delete the grey guidance lines.
- Price the three packages from your own hours and rates, and tick the one you recommend.
- Send it as a PDF or a link, then follow up after three to five working days if you have not heard back.
Nagpapadala ng mga proposal linggu-linggo? Ang Workspace369 Proposals ay ginagawang link ang balangkas na ito na babasahin, tatanggapin, at pipirmahan ng iyong kliyente online. See Workspace369 Proposals. Our #1 pick is Workspace369, and we make it.
Questions about the template
Is the web design proposal template free?
Yes. Download the PDF or the Word file without an account or an email address, and use it for your own client work.
Can I edit the template in Google Docs?
Yes. Upload the Word (.docx) file to Google Drive and open it with Google Docs. It also opens in Microsoft Word, Apple Pages and LibreOffice.
What should a web design proposal include?
The project goal, the pages and features in scope, two or three packages with prices, a timeline that shows the client’s deadlines too, the deposit and payment terms, what is not included, what you need from the client, and how to accept.
Is this template legal advice?
No. It is general information. Have your payment, ownership and late-fee terms checked by someone qualified where you work, and pair the proposal with a contract.